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Brand new playground website

We’ve worked with the wonderful team at Image Playgrounds for many years now. So, when they came to us to design a new playground website, we couldn’t wait to get started.

Having worked on the old site, we were very familiar with their products, business mission and ethos. Our team were super excited to help them promote their wonderful designs.

children using a wobble board

What we did

We’ve given the playground website a complete redesign. In doing so, we’ve made sure that it’s fully responsive and user friendly. The new site is bright, fun and sparks imaginations…just like their playgrounds!

It shows off their products and bespoke solutions and helps attract new clients from all over the UK. The design is greatly improved and we’ve simplified the navigation.

The old site was full of product pages, categories and case studies. These made it a little tricky for the user to find exactly what they were looking for.

Now, the new site is really easy to navigate. It takes the user on a clear, easy journey through to a contact conversion. They can explore a range of different play equipment and get a sense of what Image Playgrounds can provide.

As well as improving user experience, we’ve included a lot of fun design elements in their new site too. The pages are dynamic and move to attract attention.

Website visitors can search for the sort of playground equipment they’d like or for the type of playground they need. Testimonials and recent case studies are easy to find. Plus, we’ve optimised the contact page to maximise conversions.

Extra support

Image Playgrounds also wanted us to help them develop their brand a little to match their new site. We came up with lots of evolved logo designs for them to choose from to keep the brand fresh and inviting.

The team at Bow House will also continue working on the site to help improve its SEO. We’ll also keep the blog full interesting content, and to support ongoing PPC work too.

A note from the team

John, Tricia, Craig, Jamie and all the team at Image Playgrounds have been wonderful to work with on this project, as they always are! It’s been great site to design and build and I’ve really enjoyed putting fun, quirky design elements to show off their creativity and passion for their work.

Anthony - Designer and Front End Developer

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