Bow House Blog

Brand new website for Fulcrum Financial

by Beth Ellin

The Fulcrum Financial site has been a great one to work on and we think we’ve designed something really special for Roger and the Fulcrum team.

> Take a look at the site for yourself <

Designing the site

Roger wanted a website that accurately reflected all the helpful services offered by Fulcrum Financial without cluttering up the homepage. Based in York, Roger and the team provide stellar mortgage advice for anyone. Their clients range from first time buyers, people looking to re-mortgage, and those self-employed people looking to move on the property ladder.

Fulcrum Financial website screenshot

We created pages that show off all these great services in clear and easy to understand way. Roger and the team know how obscure the legal process can be when buying a house and want to make the process as straightforward and stress free as possible for their clients. It was vital their site reflected their friendly approach to mortgage advice.

Mortgage repayment calculator

Roger and the team wanted users to their website to be able to quickly and easily see what their repayments might be on their house loan. We created a calculator that takes a client's approximate figures and instantly reports what their repayments could be. We made sure to make the site’s mortgage repayment calculator bright and bold on the homepage. It also sits centrally on the navigation bar to make it really easy to use.

Branding the site

We know how important it is to get the branding right on any website – it’s how your customers will remember you. With their distinctive triangle-based logo and lovely blue colouring, we had a great time designing this site. Complimentary yellows, greys and white are used across the site to make text stand out. You’ll also find subtle triangles on all the pages as a branded header element. We’re really looking forward to seeing how this site performs for Fulcrum Financial.

It’s fully responsive and set up with SSL to ensure its usability and security. Next time we move, we know where we’ll be going for advice!

Here's what Roger has to say about his Bow House webdeisgn experience:

Extremely happy with Bow House. The entire process has been a joy. Their attention to detail is immense and nothing is too much trouble. Richard came to the office and interviewed me thoroughly to get under the skin of my business and understand what we do. He was integral in choosing the design, images and feel of the site. He has got it spot on we are over the moon. Really looking forward to working with these guys moving forwards.

Are you looking to create a website? Get in touch, we’d love to help.


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