The Brief
As a highly successful and well-known local business, when Stephensons of Easingwold needed a new website, it was imperative we protected their brand. They were after a completely new feel to the site, coupled with a flexible content management system.
The Work
Firstly, we created a brand new look for the website, emphasizing the quality coaches and outstanding service offered by this friendly, local firm. We then built the whole site on our in-house content management system, allowing the Stephensons team the flexibility to amend all images and text as easily as they might write a Word doc. This gives them great control over the site, and they are able to add news items regularly to ensure fresh content, which along with our SEO work has helped to drive them up Google for terms such as ‘York coach hire’.
The Outcome
The website is a huge success, as David Stephenson, Director, enthused: “The look and appeal of the new site is such an improvement on what we had previously that it is hard to quantify in words! The feedback from our staff, customers and everyone who has seen it has been phenomenally positive and the new site is already generating several potential new sales enquiries every week.”
